843.577.7327 info@rawlemurdy.com

Data-Driven Strategy Passion-Powered Creativity

 Real-World Results 

The ultimate mix of left- and right-brained thinkers, Rawle Murdy draws insight from data, analytics, and research, and then uses that insight to drive creative solutions with a singular focus: our clients’ success.

We Create Stopping Power
in a Non-Stop World

With a broad-range of client experience and deep expertise in four key industries—home services, travel & hospitality, real estate, and public involvement—we know how to grab attention, earn affinity, and spark action. 

HOME SERVICES
Terminix Service, Inc.
Terminix’s largest franchise faced stiff competition from other pest control service companies that appear to do the same thing for less money. How could we get homeowners to choose expertise over a cheap offer?
TRAVEL & HOSPITALITY
Jackson County, NC
Jackson County had a logo and tagline but also a big challenge: No one thinks of a county as a travel destination. And how could one compete with other well-known mountain getaways in the areas?
REAL ESTATE
Balsam Mountain Preserve
Forty minutes west of Asheville, Balsam Mountain Preserve is a 4,400-acre private community that reached a standstill in home and lot sales. Rawle Murdy was brought on to refocus the brand and reinvigorate new interest in this unique mountain community.
PUBLIC INVOLVEMENT
CARTA
For years, Charleston Area Regional Transportation Authority (CARTA) had struggled to gain traction in Lowcountry. Now as the region continues to grow, CARTA’s success is more imperative than ever.

Terminix Service, Inc.

HOME SERVICES Terminix’s largest franchise faced stiff competition from other pest control service companies that appear to do the same thing for less money. How could we get homeowners to choose expertise over a cheap offer?

Jackson County, NC

TRAVEL & HOSPITALITY Rawle Murdy was brought in to bring the destination’s “Play On” brand to life with a primary goal of driving accommodations occupancy from the web.

Balsam Mountain

REAL ESTATE Rawle Murdy was brought on to refocus the brand & reinvigorate new interest in this unique mountain community.

CARTA

PUBLIC INVOLVEMENT See how Rawle Murdy has helped advocate for public transit in the Lowcountry.
We Do It All, and More Importantly,
We Do It Well
All Good Things Blog
office dog chandler

Remembering Channy

See the RM team’s most memorable moments with our office dog Chandler! From office photo shoots to beach days, he’s been here with us through it all.
Mack-O-Lantern Blog

Mac-O’-Lantern & Cheese Bowls

Want to throw an office Halloween party that everyone will be dying to attend? Give this cute and festive recipe a try, and you just might be the new office MVP.

leaves changing

Embracing Change: Meet the New (Inter)Face of RM

At Rawle Murdy, we’re always looking for new ways to improve, and that means our brand needs to evolve with us. So this Thanksgiving, we’re most thankful for our brand new RM website!

Power Story Blog

How To Use The Power Of Story To Sell More

Brokers are responsible for making decisions about pricing, staging, creating a marketing plan, printing brochures, holding open houses, and reaching out to potential buyers. But one thing people always forget is the story behind the property. Here’s why the story matters.

Technology in Real Estate Blog

How Technology is Disrupting the Real Estate Industry

When it comes to real estate marketing, we’re always looking for key opportunities to engage leads and drive tours, and technology is helping to perfect our process! 3D virtual property tours allow leads to “try before they buy” without wasting their time or money.

Hurricane House Blog

The Campaign For A Hurricane Proof House

Astrid Diaz’s new modular home is on display at a building products factory in Toa Baja, about 20 miles west of Puerto Rico’s capital, San Juan. According to Diaz, the home is so strong because foam panels are covered with a galvanized steel mesh that provide structure and load-bearing capacity.

Single Story Homes Blog

Single-Story Homes Are Being Rediscovered

Single-story homes are making a major comeback in 2019. This industry trend has been more prevalent in the South and non-metro areas, according to new data from the National Association of Home Builders. Single-story homes were the most popular home sold in 2019, and we see that trend continuing into 2020.

Home Trends Blog

Naval is Sherwin-Williams’ 2020 Color of the Year

Naval blue is Sherwin-Williams’ 10th annual Color of the Year, chosen by the Sherwin-Williams global color and design team for 2020.

Around The World Blog

Around the World with RM

See the adventures around the world with the Rawle Murdy crew.

Travel Tips Blog

Five Tips to Help You Level Up Your Travel Game

Are you a self-proclaimed travel addict? Yeah, us too. Traveling offers a much-needed opportunity to shift your perspective—to step outside yourself and experience different cultures, languages, environments, and people, all in real time.

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