September 2, 2013

Welcome Back! – Familiar Face Returns to the Creative Team

Blog, Rawle Murdy News|

Rawle Murdy welcomed Patrick Rhyne to the creative department as Associate Creative Director. Rhyne brings more than 15 years of creative concepting and copywriting expertise to the Rawle Murdy team. A seasoned professional with broad category experience, Rhyne leverages his deep knowledge of the advertising [...]

August 13, 2013

Goodwill Targets Smart Moms with ‘Back to School’ Campaign

Blog, Rawle Murdy News|

The 2012 Back to School shopping season was one for the record books. Although spending expectations are forecasted to decrease in 2013, the National Retail Federation predicts that families with school-aged children will spend an average of $634.78 on apparel, shoes, supplies and electronics. For [...]

July 10, 2013

Rawle Murdy Teams with Clemson to Tap into Social Conversations

Blog, Rawle Murdy News|

[two_columns_66_33] [column1] We’re big believers in the power of social media listening and the endless benefits it provides our clients, including customer feedback, crisis management, trend spotting, influencer identification, competitive monitoring and more.  While we labor daily in this space for clients, we’re excited to [...]

September 27, 2012

Fly Fishing and the Art of Marketing

Blog, Breakthrough Newsletter, Rawle Murdy News|

It’s no secret to family, friends and anyone attached to my Facebook or Instagram feeds for that matter, I’ve developed a passion for fly fishing. OK, an addiction. […]

May 16, 2012

Race to the Alter Wins at SCPRSA Mercury Awards

Blog, Rawle Murdy News|

Oh, what a night! Our team traveled to Columbia, S.C., last week to attend the Mercury Awards dinner hosted by the South Carolina Public Relations Society of America (SCPRSA.) […]

April 18, 2012

The great freedom … anonymity

Blog, Breakthrough Newsletter, Media Coverage, Rawle Murdy News|

Years ago, I was concerned that newspapers required an actual name and address be attached to a ‘Letter to the Editor’ before the publication would seriously consider printing it. […]

January 27, 2012

Welcome to our new home!

Blog, Rawle Murdy News|

Over the past few months, not only our physical home, but also our virtual one – RawleMurdy.com  – have been under construction. Today, we are excited to launch our new website . In addition to a fresh look and feel, the new site uses HTML 5 […]

June 28, 2011

Cabin Bluff in CA

Blog, Rawle Murdy News|

In the world of visual communications, there’s this little trade journal called Communication Arts. […]

April 4, 2011

Rawle Murdy helps Carnival make history

Blog, Rawle Murdy News|

This past Saturday, Carnival made history and headlines at the 2011 Cooper River Bridge Run. […]

December 23, 2010

Carnival and MUSC Announce Partnership

Blog, Rawle Murdy News|

Following the launch of year-round cruise service in Charleston, Carnival turned to Rawle Murdy to expand their local presence through philanthropy efforts. […]