October 18, 2016

Breakthrough – Fall 2016

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BREAKTHROUGH FALL 2016 Top 6 Reasons To Work With An Integrated Marketing Specialist We read it in the marketing trades all the time - brands constantly shifting back and forth from integrated agencies to managing a group of specialty shops. [...]

Facebook Advertisements

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FACEBOOK ADVERTISEMENTS BY: GABBY FABBRI | 10.04.16 In my first weeks of interning for the Social Media and PR team at Rawle Murdy, I was asked to assist in the creation of a few Facebook advertisements for the [...]

July 20, 2016

Breakthrough – Summer 2016

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BREAKTHROUGH SUMMER 2016 Give Us the Feels Big data has been a big deal in our industry over the last few years. Metrics, tracking, and dashboards ... they’re all important. However, it’s easy to forget that great storytelling seals the deal. [...]

May 23, 2016

Charles Frasier: A Face of Devotion

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CHARLES FRASIER: A FACE OF DEVOTION BY: SEBASTIAN HALE | 05.23.16 If you’ve ridden a CARTA bus in the last 42 years, chances are that you’ve been picked up by Charles Frasier. As the system’s longest tenured driver, he’s [...]

Music in Advertising

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MUSIC IN ADVERTISING BY: MEGGIE HULSEY | 05.17.16 We all know the old saying, “It’s not what you know, but who you know,” when it comes to breaking into any industry. Well, that isn’t necessarily true in today’s music [...]

December 16, 2015

The Jazz in Big Ideas

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THE JAZZ IN BIG IDEAS BY: BRUCE MURDY | 12.16.15 How to find big ideas working collaboratively and looking at the problem from different perspectives. What inspires you? When you get up in the morning what excites you? Are [...]

What is Creativity?

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WHAT IS CREATIVITY? BY: KATE DAUGHTRY | 12.06.15 When I was first starting out as an Art Director and going on interviews, I was greeted by an intimidating president of a small company who asked me bluntly, “Define Creativity”? [...]

November 15, 2015

High Five!

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WE THRIVE ON THE HIGH FIVE BY: PATRICK RHYNE | 11.15.15 We’ve won your business. Awesome. Everyone’s happy and eager to get started. Yeah! But first, let’s pump the brakes. Why? The success of this business relationship depends on [...]

It’s A Hard Coding Life

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IT'S A HARD CODING LIFE BY: RAWLE MURDY | 11.01.15 I'm kind of a geek. I'll just put that out there. I play video games. I enjoy comics. I appreciate Mulder's inability to doubt, I enjoy watching a [...]

October 21, 2015

Turn Up the Radio!

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TURN UP THE RADIO! BY: JEFF WEBSTER | 10.21.15 We’re in the idea business—a business that requires endless creativity sparked by healthy doses of inspiration. While everyone discovers inspiration in unique ways, one thing we often turn to around [...]