MARKETING CAMPAIGN COORDINATOR

The Marketing Campaign Coordinator at Rawle Murdy will contribute to and support the organization, implementation, execution and tracking of campaigns across a variety of digital channels including websites, search, display, social media, mobile applications, TV, radio and more. This individual will also proactively support the coordination of media execution.

The Marketing Campaign Coordinator role requires working closely with several roles within the Marketing team, including media planners/buyers, SEM and display campaign strategists, and management, and is an excellent growth opportunity for an entry-level candidates looking to gain experience in many facets of digital marketing within a marketing agency environment.

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RESPONSIBILITIES

  • Work with the Marketing team to assist in all aspects of [online] marketing campaign set-up and management. This includes planning, buying, monitoring, reporting, changing, and closing out campaigns.
  • Work with Marketing team members to assist in the brainstorming and execution of [online] marketing campaigns (display, SEM, social).
  • Monitor campaign/client budgets by comparing actual results/spends with plans and forecasts; keep team informed of discrepancies or recommendations for change.
  • Support the campaign deployment process by performing testing on campaigns before deployment.
  • Assist the Marketing team in the review of client campaigns and the development of marketing and advertising strategies for clients and prospects.
  • Develop cross-functional skills in new areas including Google Adwords, SEO and analytics/reporting.
  • Stay up to date on the latest trends in our target verticals to ensure our advertising and marketing activities and messaging resonate with our target markets.
  • Support growth of the Marketing team by researching and presenting new ideas and technologies across all areas of service and verticals.
  • Support other departments at Rawle Murdy as time permits including Brand Leadership, PR and Creative.

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REQUIREMENTS

  • Bachelor’s degree required
  • Online Marketing, Communications, PR or Technology background
  • Google Analytics familiarity
  • Attention to detail
  • Ability to accomplish specific task within a reasonable time frame
  • Ability to thrive in a fast-paced environment.
  • Highly motivated/self-starter with a sense of ownership, a willingness to learn, and a strong desire to succeed

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VALUES

The ideal Rawle Murdy associate fits here because he or she:

  • Believes in having fun at work.
  • Gives a damn – going deep with clients and associates to push for bigger and better ideas.
  • Is fearless – thriving in an environment where failure is accepted as a stepping stone to greatness.
  • Cares deeply – building personal relationships with co-workers, clients and within the community.
  • Has integrity – doing the right thing no matter how hard it may be at times.
  • Never stops learning – taking the journey beyond their job title.

If you are interested in applying for this position please send your resume & cover letter to

[email protected]