KA-BAR Knives ad campaign
| January 9, 2012
In 2011 and 2012, Communication Arts recognized Rawle Murdy’s creative work with century-old brand KA-BAR Knives. To help reinvigorate the brand’s marketing efforts, Rawle Murdy helped create a series of tattoo-animated web videos and a 1,200 page e-commerce website for the KA-BAR rebrand. To view the two features, click here and here.
