Rawle Murdy used social media to grow loyalty and revenue for this national restaurant chain while competitors struggled during the recession.
Through a strategic restructuring of pro-social efforts, Rawle Murdy helped Nickelodeon unify its many philanthropic causes and inspire kids to give back to their communities.
To help Wild Dunes Resort gain more group and meeting business, Rawle Murdy created an espionage-themed campaign, complete with video camera mailer, challenging planners to a "Meeting Impossible."
Leveraging local and social media, Rawle Murdy created quite a buzz for Piggly Wiggly with an April Fool's stunt announcing the beloved brand was changing its name.