Author Archives: Genna Shelnutt

About Genna Shelnutt

Genna assists on accounts including Absolute Total Care and Piggly Wiggly. As a content developer and SEO expert, Genna writes copy for all our clients, specializing in online content and search engine optimization.

Facebook: The Pros and Cons of Being a Social Hub

By: Genna Shelnutt | Posted on May 11, 2012

You could call me a social media addict. Of course I prefer the term “enthusiast,” but addict is fairly accurate.

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Hotels Accommodate Digital Consumers

By: Genna Shelnutt | Posted on May 3, 2012

When it comes to digital advertising, the hospitality industry – and particularly hotels, aren’t afraid to shell out some serious cash.  On average, hotels allocate ONE THIRD of all advertising dollars to digital channels. Considering their main revenue generator is … Continue reading →

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Birds of a Feather Flock (Mob) Together

By: Genna Shelnutt | Posted on April 17, 2012

Cheeseburger in Paradise is taking flash mobs to a new (delicious) level. On Tuesday, April 17, all restaurants in the quick-service chain are participating in a nationwide flash mob

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The World We Pin In: What Separates Pinterest from Other Social Network Sites

By: Genna Shelnutt | Posted on February 22, 2012

Like everyone else, when I first heard of Pinterest – another social network site – I rolled my eyes. Really?! A new way to waste time online is the last thing I need.

Posted in Blog | Tagged Pinterest, social media | Leave a comment

An Advertiser’s Take on Super Bowl Advertising

By: Genna Shelnutt | Posted on February 14, 2012

The Super Bowl has truly grown to epic proportions. Quite frankly, I’m shocked the following Monday hasn’t been declared a national holiday by now.

Posted in Blog | Tagged ads, advertising, Super Bowl | Leave a comment